Astro ARENA secures exclusive television broadcast rights to air ONE Fighting Championship™ in Malaysia
19 March 2012 – Singapore: Malaysia’s first local sports channel Astro ARENA has bought the exclusive rights to air content from Asia’s largest mixed martial arts (MMA) organization, ONE Fighting Championship™ (ONE FC). Astro ARENA reaches out to millions of viewers across Malaysia and has become the preferred channel by Malaysians for sports content. Viewers in Malaysia will now be able to enjoy ONE FC events as Asia’s best professional MMA fighters compete in different countries all over Asia.
Henry Tan, Astro COO said, “Astro offers Malaysians the best of international and local live sports from football to F1, tennis, golf and badminton through its 11 sports channels. Through Astro ARENA, Malaysia’s number one local sports channel, we will bring ONE Fighting Championship™ to martial arts fans in Malaysia by showcasing the best of the region’s professional fight athletes competing in the most prestigious series of MMA events.”
Victor Cui, CEO/Owner of ONE Fighting Championship™ said, “Malaysia’s sports fan base has always been enthusiastic about new and exciting events. From the World Cup to Formula 1, the discerning sports fans in this country have been very supportive of only the best. We are very happy to bring the largest MMA event in Asia with world class content to Malaysians with Astro.”
To accommodate Astro ARENA’s broadcast schedule, ONE Fighting Championship™ will now hold its first Malaysia event on 26 May 2012. The fight card will be released in the near future.
ONE FC has also confirmed events for 1 September in the Philippines as well as 6 October in Singapore. Between the Malaysia event on 26 May and the Philippines event on 1 September, additional events have been planned and will be announced as venues are confirmed. For further information and regular updates, please log on to www.ONEFC.com.
About ONE Fighting Championship™
Headquartered in Singapore, ONE Fighting Championship™ (http://www.onefc.com) is Asia's largest mixed martial arts organization. ONE Fighting Championship™ hosts the best Asian mixed martial artists and world champions on the largest media broadcast in Asia. ONE Fighting Championship™ has partnered with ESPN STAR Sports, the number one leader in sports content, for an unprecedented 10-year cable television deal with a coverage that spans across 24 countries in Asia.
ASTRO ALL ASIA NETWORKS (ASTRO) is Malaysia's leading cross-media group with significant presence in DTH (Direct-To-Home) TV services, commercial radio and TV programming. Astro, the subscription TV service began operations in 1996 with 22 channels and currently broadcasts over 125 pay-TV channels in four major languages including 8 channels in High Definition across Malaysia and Brunei to more than 2.93 million households.
Astro Arena (Channel 801), is the country's first local sports channel. It is a 24 hour local sports channel delivered predominantly in Bahasa Malaysia and available to all Astro customers under its Family Pack.